Teaching Entrepreneurship as a design exercise

Steve Blank has an interesting post on an entrepreneurship class at Stanford that he helps to teach. There are a number of interesting points made in his post, which is titled Teaching Entrepreneurship - By Getting Out of the Building. The most interesting was that they teach entrepreneurship as an exercise in designing a business model. As Blank says:

As I’ve described in previous posts; a startup is an organization formed to search for a repeatable and scalable business model.

Some of us at Belmont University are taking the same approach to teaching entrepreneurship. The concept of treating the early stages of launching a new venture as a design exercise is very powerful.